COMPANY PROFILE

Meet Atmosphere.

 
 
 

HQ: Austin, TX

Leadership: Leo Resig, John Resig

Website: atmosphere.tv

Opportunity: Nearly every retail venue has TVs utilizing cable programming made for residential use. Majority of content displayed in businesses is meant for viewership with audio and traditional TV content does not enhance the customer experience at a retail or restaurant venue. Advertisers have never been able to effectively buy media to reach an out-of-home audience on TV screens and contextually target audiences by venue-type, content and geography.

Vision: New category of TV-for-business with a streaming platform focused on restaurants and retail businesses. Elevating the experience for venues and their customers with content curated and programmed for audio-free consumption. 

Status: Active

 
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QUICK FACTS

> First partnered with Valor in 2020

> Atmosphere was incubated under Chive Media Group and was spun out in early 2019

> As of April 2021, Atmosphere was available at over 11,000 venues worldwide

> Venues offering Atmosphere have recorded a 16% increase in repeat visitors and a 14% increase in new visitors

 

We kissed a lot of frogs before choosing Valor to help take Atmosphere to the next level. A lot of VC’s talk a big game, but Valor genuinely cares and champions founders to do what they do best, build and scale groundbreaking businesses.
— LEO RESIG, CEO, ATMOSPHERE

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Work at Atmosphere.

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